WebAR
An interactive brand experience for your next campaign?
WebAR offers the impact of augmented reality without an app or social media. Easy, fast and maximum reach with high engagement.
What is WebAR?
With WebAR you experience interactive content like face filters, 3D animations and games directly through your browser. Without an app or social account and on any smartphone.
How does WebAR work?
Scan a QR code or click on a link to access your camera through your browser. Stream content at lightning speed and enrich the physical world with digital experiences.
Advantages WebAR
>Low-threshold, no application needed and easy to share
>Lower costs without the need of an app
>No social account needed
>Short development time with flexibility in content and timing
When to use WebAR?
Use WebAR for campaigns where you want to reach a large group quickly and cheaply with an interactive brand experience.
> Product launches or presentations
> Interactive storytelling
> Digital events and entertainment
> Enrichment of physical media such as print
> Enrichment of packaging
Features
Face Filters
Add 3D elements and animations that respond to your face and work on any mobile device.
3D-animations
Realistic 3D content and animations. Place them in the world and create unique interactions or games.
Enrichment of physical media
Use your image, logo or outdoor advertising to activate WebAR or bring your packaging to life.
Games
Interactive games with brand elements. Set the highest score and challenge your friends via social media.
Our WebAR campaigns
Dozens of WebAR campaigns for brands and agencies across Europe.
Vega Favorites
Gaston, the face of the Dutch Postcode Lottery presents 12 dishes in lifelike 3D. Scan the folder and he takes you along his favorite Vega Dishes. The campaign was experienced over 200.000 times in one month.
Indeed
Cheer as hard as you can and take a picture with Charly, the LEGO mascot of Eintracht Frankfurt. Share your creation on social media and win a unique collector’s item. The hashtag #CharlyMomente was shared tens of thousands of times by fans and soccer players of the club.
Ranja
Scan the packaging and re-enact the advertising campaign in your living room with an interactive game. Set a highscore and challenge your friends via social media. The game was played hundreds of times in just two months.
Costs WebAR
The costs of WebAR are in concepting, creation and development and a monthly license. A WebAR campaign can be created for a few thousand euros, a fraction of traditional AR campaigns.
Development time WebAR
The lead time of a WebAR campaign is several weeks. This includes coming up with the concept, several delivery moments and the launch. On average a WebAR campaign runs for several months.
On which smartphones does WebAR work?
On almost all recent smartphones and browsers, your reach is over 95%. The experience only requires an internet connection and a smartphone that is not older than 5 years.
Who we use WebAR for
What customers say
