VR & AR marketing examples

The best VR & AR marketing cases, campaigns and promotions.

Virtual & Augmented Reality marketing campaigns. Updated each month.

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  • All
  • Consumables
  • Education
  • Games
  • Music
  • NGO
  • Retail
  • Sport
  • Travel
All
  • All
  • Consumables
  • Education
  • Games
  • Music
  • NGO
  • Retail
  • Sport
  • Travel
Verizon Music

Verizon | 5G Geo targeted AR concert

Verizon has released its first geo-targeted augmented reality (AR) experience for customers, with the faster 5G service in Snapchat.

pokemon-go-february-community-day-featured-768x590 Games

GameStop | Store visits with ‘Pokémon Go’

ideo Game Store GameStop has partnered with developer Niantic to transform its stores into virtual destinations in the “Pokémon Go” mobile app.

The_Mandalorian_AR_Experience.max-1000x1000-1 Games

Lucasfilm | Mandalorian AR experience

Filmstudy Lucasfilm has developed an AR app where you can play with the characters from the series “The Mandalorian”.

Crimedoor Games

CrimeDoor | Step into the Scene

CrimeDoor is a new, very realistic, app containing 500 truly immersive Augmented Reality Crime scenes.

Victoria-Death Consumables

Victoria | Day of the Dead

The beer brand Victoria has created an augmented reality experience developed for the yearly day of death campaign.

bacardi Consumables

Bacardi | The Future Doesn’t Suck

Bacardi Limited is a brand that makes different types of alcoholic drinks.They have partnered with the charity Lonely Whale to combat plastic pollution and they will do this through augmented reality.

1800Tequila Consumables

1800 Tequila | The Essential 1800 Artists Series

1800 Tequila celebrates their 10th anniversary of the packaging that gives attention to the work of unique artists of today in a special way. They have launched an augmented reality filter on the social media app Snapchat.

amazon Retail

Amazon | Halloween Surprise

The mega retail company Amazon has launched a special augmented reality filter to ensure that people have something to do because many people are at home due to corona.

Nike-nieuws Retail

Champs Sport x Nike | Refresh your game

Start the Champs AR experience by selecting the branded lens in the app’s lens carousel, or by scanning the retailer’s Snapcode with the app’s camera.

H&M Retail

H&M | Kangol x Mabel

Clothing company H&M has entered into a special partnership. Using Instagram as the main platform fans are able to recreate music video’s using 6 different augmented reality filters.

sofias smuggeling Education

RheijnLand.Xperiences | Sofia’s Smuggling

This augmented reality game called ‘Sofias Smuggling Cross-Border Hunt’ aims to use new technology to draw young people to the museum.

BEP featured Consumables

Barefoot | Band together

The Black Eyed Peas collaborated with Barefoot Wine for an immersive music and augmented reality experience in your living room.

tomorrowland Music

Tomorrowland | Pāpiliōnem

Tomorrowland 2020 took place completely online in collaboration with multiple agencies, 200 employees, and 60 artists.

muse-VR Music

Muse | Simulation Theory

Muse is once again leading the charge, bringing their ‘Simulation Theory’ tour to users in virtual reality.

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  • All
  • Consumables
  • Education
  • Event
  • Games
  • Music
  • Retail
  • Sport
  • Travel
All
  • All
  • Consumables
  • Education
  • Event
  • Games
  • Music
  • Retail
  • Sport
  • Travel
Verizon Music

Verizon | 5G Geo targeted AR concert

Verizon has released its first geo-targeted augmented reality (AR) experience for customers, with the faster 5G service in Snapchat.

pokemon-go-february-community-day-featured-768x590 Games

GameStop | Store visits with ‘Pokémon Go’

ideo Game Store GameStop has partnered with developer Niantic to transform its stores into virtual destinations in the “Pokémon Go” mobile app.

The_Mandalorian_AR_Experience.max-1000x1000-1 Games

Lucasfilm | Mandalorian AR experience

Filmstudy Lucasfilm has developed an AR app where you can play with the characters from the series “The Mandalorian”.

Crimedoor Games

CrimeDoor | Step into the Scene

CrimeDoor is a new, very realistic, app containing 500 truly immersive Augmented Reality Crime scenes.

Victoria-Death Consumables

Victoria | Day of the Dead

The beer brand Victoria has created an augmented reality experience developed for the yearly day of death campaign.

bacardi Consumables

Bacardi | The Future Doesn’t Suck

Bacardi Limited is a brand that makes different types of alcoholic drinks.They have partnered with the charity Lonely Whale to combat plastic pollution and they will do this through augmented reality.