Menu
Sony Pictures partnered up with mixed reality agency Trigger. Sony created a WebAR experience for the new movie Jumanji: The Next Level. The voice-activated WebAR experience takes Jumanji fans to movie locations, showing the fun and interactive content.
In Jumanji, players get pulled into the game and have to play it to survive. Sony Picture’s wanted to express this exact feeling into the campaign. With this in mind, they gave fans the option to select their favourite avatar from the movie and start an exciting adventure.
The Jumanji fans found the WebAR experience refreshing but most importantly thrilling. Exciting games, obstacles and interactive content: the foundation of an excellent executed WebAR experience.
Brand: Sony Pictures
Tech: Entertainment
Branche: Automotive
Collaboration: Trigger
Are you looking for inspiration, do you have a question or already a great idea? Get in touch with one of our experts for a free consultation.
"*" indicates required fields
VR Owl | VR & AR Agency
0031 30 71 16 158
info@vrowl.io
VR Owl
Demkaweg 11
3555HW
Utrecht
The Netherlands
COPYRIGHT © VR OWL 2020